Linsky Consulting has been designing and developing digial solutions for nearly two decades. Our experience in all forms of digital media makes us uniquely qualified to help you understand the customer communication and interaction opportunities of the Internet and to tailor the strategy and content effectively.
- Corporate Communications
- Information Architecture and Usability Testing
- Digital Strategy
- Website Design, Development and Maintenance
- Internal Portals
- Site Management and Editorial Planning
Corporate Communications
Creating content that is engaging, audience appropriate and extendable to multiple mediums.
- Positioning and messaging frameworks
- Copywriting for websites, blogs, brochures, direct mail and more
- Editing and proofreading
- Content development for whitepapers and case studies
- Social media content creation
- Video scripts
Information Architecture and Usability Testing
Helping site visitors find the information they need to easily perform the tasks which define your website.
- Architecture and user flows
- Navigation
- Research, focus groups and usability studies
Digital Strategy
Designing cost-effective, sustainable systems that achieve your goals while improving efficiency.
- Market analysis, feasibility reports and metrics definition
- Website and content strategy
- Research and definition of technology solutions
- Integrated marketing planning for online and offline execution
Website Design, Development and Maintenance
Creating a website that meets your objectives with a smart backend to reduce costs and enable timely site updates.
- Award-winning, user-centric design
- Digital development using a range of programming languages
- Maintenance planning including administration tools for updating content
- Measurement tools to track site metrics
- Ongoing maintenance support
Internal Portals
Share information, tools and resources with user-friendly backend management for non-technical staff.
- Strategy and architecture
- Technology selection and implementation
- Extensive Microsoft SharePoint experience
- Design, content and site development
- Development of administration tools
- Training for non-technical staff
- Documentation
Site Management and Editorial Planning
Managing each project to meet performance and business objectives along with planning content to reflect brand and campaigns.
- Facilitation of internal stakeholders
- Liaison to external organizations and internal groups such as legal, compliance, and brand teams
- Editorial calendar development and management
- Schedule and budget management
